This was originally posted 16 years ago. Opinions, facts and reality may have changed.
When done well, interactive advertising on the web is a wonderful thing. But, too often, it’s not. I talked last week about the Old Spice advert which has spawned a series of social media spin offs, well this new advert from Tippex ticks the social media and interactive boxes.
Give it a whirl… you won’t regret it.